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September 23, 2022
diverse group of women.

4 Reasons Why You Should Hire an Ethnic Advertising Agency

With growing social awareness and the rise of social media, brands cannot afford to be culturally insensitive. The need to be relevant, sensitive, and appreciative of […]
October 19, 2017
South Indian

Debunking the Myths of Direct Response Marketing

  Are you interested in DRTV marketing or consider it as an ineffective strategy that your consumers would probably find annoying? If it is the latter, […]
October 19, 2017
Direct Response Advertising

What Is Direct Response Marketing and Why You Should Invest In It?

There are two types of marketing: branding and direct response. The simple difference between the two? The former focuses on the company and the latter focuses […]