With growing social awareness and the rise of social media, brands cannot afford to be culturally insensitive. The need to be relevant, sensitive, and appreciative of […]
Are you interested in DRTV marketing or consider it as an ineffective strategy that your consumers would probably find annoying? If it is the latter, […]
There are two types of marketing: branding and direct response. The simple difference between the two? The former focuses on the company and the latter focuses […]